Port of Spain, Trinidad. April 3rd, 2020: The COVID-19 pandemic has brought global economies to its knees, with many grinding to a halt. It has crippled so many industries worldwide, particularly the food and beverage industry such as bars and restaurants, where millions of people around the world are now without a job, since bars have been forced to close their doors and restaurants have limited their businesses to pick-up services only. Most of the employees in these establishments have relied heavily on tips from customers to pay their bills to take care of their families. Their livelihood has now been uprooted by the outbreak of the coronavirus and it is anyone’s guess when normalcy will return. The food and beverage industry is an area that Angostura Holdings cares deeply about as it’s a sector that has continuously supported our business. To the healthcare workers and all other first responders around the world, thank you for taking care of everyone in your respective countries, and risking your lives daily to ensure that the coronavirus does not spread. Our employees, customers, suppliers, partners and communities are suffering due to this pandemic. As a corporate citizen of Trinidad & Tobago we cannot sit by and watch those who have supported us suffer at the hands of this dreaded coronavirus. It is our responsibility to do what we can to fight this virus from taking over our country. One of the products desperately needed at this time is hand sanitizer and, we are able to produce pharmaceutical grade alcohol to make it. Angostura has transformed its distilling capability to deliver all pharmaceutical demands while also producing 50,000 bottles of 375 ml and 20,000 bottles of 1.75 litres hand sanitizer to donate. As at April 1st, Angostura began distributing the hand sanitizer to public hospitals for healthcare workers, the Ministry of National Security for its first responders such as the Police Service, Defence Force, Prison Service in T&T, communities and other entities with direct public interaction. Our employees have been working tirelessly to ensure that we deliver the best quality of hand sanitizer. It comprises of 80% ethyl alcohol and small amounts of hydrogen peroxide and glycerin. It is made according to the World Health Organization’s (WHO) recommendations and formula. This is not the first time the Company has stepped in to give assistance to the nation. In fact, Angostura has a long history of supporting its communities, employees and partners, and this time around is no different. CEO Peter Sandstrom says, “We felt it was crucial to manufacture and donate hand sanitizer for frontline healthcare workers and other first responders. These are workers who are putting their lives on the line to combat the spread of COVID-19. It is important to us that they are protected from this virus. We, at Angostura, appreciate their sacrifices and we salute them for their contribution.” Sandstrom adds, “Angostura is a business built for people and by people. In times like these, it is essential, we deliver what the country needs. As an executive team, we took the decision to begin producing high-grade alcohol for sanitizing liquids to ensure that we could support the nation’s fight against the coronavirus, by preventing the spread of the virus with the very effective and powerful hand sanitizer. At a time when our plant was down, we have made modifications to increase, as far as we can, our alcohol production capacity. The excess alcohol though limited, has been distributed for sale to those licensed to produce hand sanitizers. Angostura is here to support the nation and we are making every effort to do this.” The company started a distillery upgrade back in December 2019, which is still underway and that has limited the amount of alcohol in our plant. Despite this, Mr. Sandstrom says, Angostura is committed to delivering what it takes to assist T&T. To say these are uncertain times is an understatement. We don’t know what lies ahead, but what we do know is that Angostura Holdings. will continue to play a role in fighting the spread of COVID-19 in T&T. As a global bitters and rum producer that has been around for over 195 years, know we will ride through this storm. COVID-19 is having a severe impact on all businesses. The coronavirus hit our country in mid-March when the first positive case was detected. Since then the number of positive cases has been climbing and this has led to a shutdown of many businesses, leaving thousands of people without jobs. We at Angostura have been able to sustain our operations so that we can maintain all our employees at this time, but this is being done through strict and stringent safety measures to protect everyone. While we have secured our personnel, we are constantly reviewing our supply chains to maintain business continuity. The Gov’t of T&T has closed off all international borders, thereby restricting entry, social gatherings have been prohibited, and social distancing is being encouraged in a bid to safeguard citizens from the dreaded virus that has taken over many other countries. The Government also took a decision to allow only essential services to operate for a two-week period, to ensure the amount of people leaving their homes is limited so that the coronavirus does not continue to spread. Together, we can all fight this and regain control of our lives and our beloved country.
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Prime Minister Dr Keith Rowley has announced that the stay-at-home order has been extended to April 30.
And all food services have been closed, effective tomorrow, until April 30. Schools will not reopen for the new term on April 20. And the Secondary Entrance Assessment (SEA), planned for some time in May, will have to be rescheduled. Government will begin distributing masks to citizens who have been told to wear the masks in public. And there are changes in the times during which essential businesses are permitted to open. The new order comes into effect on Tuesday. The announcement was made this morning during a press conference at the Diplomatic Centre, St Anns. Rowley told the nation that the health authorities tracking the spread of COVID-19 expects that by April 15, when the stay-at-home order was expected to end, “It is quite likely, certainly possible, we may be in a worse position that we were when we started”. He said the stay-at-home order would be enforced with greater compliance, to deal with the problem. He said he was not about people preserving their comfort zone or earning capacity. As a result, he said that effective immediately, the recommendation was that members of the public wears masks, and that the State would begin a mask-distribution programme. He said hardware stores, and electrical and plumbing businesses will be allowed to open from 8a.m. to noon, Monday to Saturday. The businesses that have been allowed to open, including some retails stores, discount stores, markets, fruit stalls, bakeries and parlours which provide food, have to close by 6pm. Wholesales businesses providing food will have to close by 4p.m. Pharmacies will close by 8p.m. Source: Daily Express, April 8, 2020 In a sobering appeal to the nation tonight, Prime Minister Dr Keith Rowley prepared the country for possibly more deaths and infections from the COVID-19 coronavirus, and beseeched citizens to “take cover” over the next two weeks to give us a fighting chance to save ourselves. In an address to the nation, Rowley said the request of the Government, on the advice of the medical experts, was simple – stay indoors, stay away from as many people as possible, isolate and do not congregate. He said the country was at war, and every person in Trinidad and Tobago was now a soldier fighting an invisible enemy that passed from person to person silently. As of Sunday afternoon, the virus had killed three, and infected 78 in Trinidad and Tobago. Globally, the pandemic, as of tonight, had killed more than 700,000, and killed more than 33,000, crippling heath care systems and collapsing economies. Rowley said that while the elderly were particularly vulnerable to the pathogen (two of the locals victims were 77 and 80 years), he was troubled that in “we have seen in recent hours that children are also vulnerable”. He said that good hygiene was the only antidote and until a vaccine became available it was the best and only weapon available. “So please, let common sense prevail and let personal responsibility be your contribution”, said the prime minister, who likened the fight to the ones fought by Trinidadians in World War I and World War II and who are honoured at Memorial Park, Port of Spain. Of the stay-at-home order he said “we have identified that it’s not an absolute instruction to every single person. If we are to continue with some semblance of life and engagement, many of us have to go out to ensure that there is water, there is electricity, there is health care”. He said that in the war now being fought by Trinidad and Tobago, there were heroes. “Our heroes are not the ones who today expect to have their names on memorials, but they are there. We as a people are grateful and must acknowledge the heroes who are in our health care system, the front line people, the first responders in every area who are there to protect us and they are doing a marvellous job”. “Don’t make their effort be in vain” to told citizens. He said: “You…simply have to take cover. If you want to exercise, I’m sure there is enough space in your home to exercise and to do things that will keep you exercised.” He a crisis, some things have to be given up, he said. “So from midnight tonight, essential personnel in essential areas will come out to do their duty. Non-essential persons, it does not mean that you are not important, or you less important, it is simple the mechanism for the response. The best response is for us to batten down, stay inside, don’t congregate, and stay away from as many people as you possibly can”. He said “In this emergency, I know it is not easy to not be able to hug your grandparents or your grandchild, but that is what we give up to be safe and to be successful. If we are to succeed, we take the advice of out health care professionals who tell us how this microbe will respond to our behaviour. From tonight at midnight we expect to ramp up our response to deny the microbe easy movement from one person to another. He said “Our ultimate goal is to ensure that at all times out health care preparations are such that we can deal with any situation that exists in Trinidad and Tobago at this time. We expect that in the coming weeks, that the situation will change, not for the better because the model shows that we expect more infection and possible more loss of life. What we are trying to do is to minimize those numbers by our response…(so) withdrawn and isolate. That is how we defeat this invisible enemy.” He said “I know we are a discipline people. We have shown it time and time again. That discipline is now required to save our lives. As today has been designated and is being practiced as a day prayer, let us continue to ask God for his blessings, with the full knowledge that he has promised us that if we ask, he will hear and if we do what we are required to do, he will be pleased and he will do his part because we would have done our part.” Source: Daily Express, March 29, 2020 Pictured below - Draupatie Maharaj (centre) with her grandchildren. Commissioner of Police Gary Griffith announced on Carnival Tuesday that about 100 boys had been detained by police over the Carnival period. He said the boys, who were between the ages of 13 and 16, had been detained after police received intelligence that they were planning to disrupt the festivities with acts that included assault and theft. The media has been dominated by news of children being involved in school violence, attacks on teachers, vandalising school property and teachers' cars and engaging in dare games such as the dangerous Jump/Trip Challenge. This has prompted retired vice-principal and school teacher Draupatie Maharaj to release a CD and song book called "Growing Up With Values" specifically for at-risk children to teach them about love, right action, truth, non-violence, and peace. Speaking to Guardian Media at its St Vincent Street offices, Maharaj said "The country is in such a bad state where crime is affecting everyone's life and we thought we will start with the children. "It is a book and a CD prepared for primary school children and even younger than that. With children, what their ears hear, their minds absorb. "I strongly believe that they need to start with children. When they grow up with these values they will think twice before embarking on a life of crime. "Together with my grandchildren, Vaishnavi, Saakshi, Nishesh and Sharvi, we've done this book and CD. You can follow in the books, but very soon children will become accustomed to hearing it." She said once they go for a drive with their parents in the family car, they will play the CD with ten songs (some titles are Don't Give Up, The Time To Be Happy is Now and Stand Together). She said parents can encourage them to sing and sing together, it becomes fun. Maharaj said singing always does something positive to the mind and psyche; when you have a happy child his focus will not be on criminal activities. She said she had been a teacher for over 40 years at Tranquility Government Secondary School, Chaguanas Senior Comprehensive School and Chaguanas Junior Secondary School, vice-principal for over five years, and a senior teacher at the last school. Maharaj said she was very passionate about changing the value system in the country. Maharaj, who holds a BA and Diploma of Education, said even after retirement, she has been working with a group of teachers doing remedial work with children in the lower-income bracket areas and underprivileged children. She said they have classes every two weeks, conduct religious instruction classes at the Chaguanas Government Primary School and empathised with the children. She said these areas were where they were starting with them. Maharaj said teaching was her passion and changing the lives of those children who may be criminally inclined was a challenge, but they must do it. She said when they speak to children on a one-on-one basis, they see that they can change, while there was life, there was hope. Maharaj said she strongly believed that was the way to keep them away from a life of crime, the words and tunes in the songs were very catchy, children will benefit from them and she hoped that the positive message spreads. The CD and song book are available at Charran's Bookstores in Tunapuna, San Juan, and Trincity, Jadoo's Bookstore in Arima, Sookhai's Diesel in Chaguanas, telephone and Maharaj is also on Facebook. She said the introductory price was just $20; it was an investment in children's future and was well below cost which was done to reach a wide market as possible. Source: Trinidad Guardian, March 8, 2020 FOR the first time in TT's history, Tuesday saw the first all-woman panel of judges convened at the Court of Appeal. President of the panel Justice Alice Yorke-Soo Hon said she felt heartened to be a part of it.
Also on the panel were recently elevated judges Justices Gillian Lucky and Maria Wilson. Wilson, who received her instrument of appointment last week, was welcomed to the court by Senior Counsel Ian Benjamin, Director of Public Prosecutions Roger Gaspard, SC, and attorney Wayne Sturge.Lucky received her instrument in January. Yorke-Soo Hon welcomed Wilson and spoke of the wisdom she brings to the court. Benjamin spoke of her international experience as a former prosecutor at the International Criminal Tribunal for Rwanda and a prosecutor at the International Criminal Court. "Justice Wilson brings an international perspective," he said. Gaspard reminisced about her time at the DPP's Office. He said he has never forgotten her contribution to the office and praised her mental acumen and legal knowledge. He said there was no doubt she would make a stellar contribution to the appeal court. Sturge, who was signed out by the judge since he last appeared before her at her last trial as a High Court judge, said it was a momentous occasion for women. In her response, Wilson said she felt humbled by the welcome she received. For just about 30 minutes yesterday, Trinidad born rapper Nicki Minaj spent time bonding with students of the St Jude’s Home for Girls in Belmont. Minaj, seated next to Commissioner of Police Gary Griffith, spent the time discussing several topics as the students asked her numerous questions about her initial motivation to become a recording artiste to the relationship that became her eventual marriage to Kenneth Petty last year. “I met Mr Petty when I was 17 years old, first of all,” said Minaj in a full Trini accent. “When I met him as a teenager, I was like oh God, typical bad boy, I’m not gonna be able to lock him down, get out of here. And then he turned out to be... all of that (good)stuff. He’s just that on the outside,” she said. She added, “And he became exactly what I needed for the balance in my life.” Minaj also spoke on the effect of drugs, romantic relationships as a teenage and even her teenage pregnancy and subsequent abortion as she tried to use her life as a lesson for the girls at the home. “Even in my teenage years, I didn’t know which way I was gonna turn. I had a lot of things going on, I’ve experienced being in a home with domestic violence. I’ve experienced you know, being at a very difficult crossroad in my life as a teenager and sometimes as a teenager when things happen you feel like there’s no up from there sometimes,” said Minaj. “I don’t know what is going on in your life but it feels so difficult when you’re going through it, but you will get through it. You will get out of it. I was one of those girls who experienced being pregnant as a teenager and you know I was so ashamed to tell my mother that. Till this day I never told my mother. I felt like I let myself down, and I felt like if anyone were to find out my whole family would be ashamed of me,” she said. She added, “I want you guys to use, if you want to use my life as a lesson in the fact that there are always better days ahead. I want you guys to be encouraged.” “There has to be something inside of you, even right now today that decides, you’re gonna win no matter what. No matter what comes at you,” Minaj told the girls. Minaj also hosted an impromptu talent show in which some girls sang Beyonce’s Halo as well as Minaj’s 2014 hit Pills and Potions. She was however impressed with a spoken word piece by one of the girls and expressed some regret that she had not recorded the performance to social media. They then convinced Minaj, with the aid of a smartphone do a verse from her hit song Megatron and a couple lines from her verse on Motorsport. Minaj also asked the students what they felt they needed in the community, as she said she hoped to create a space for the youths in the area. Before leaving, Minaj donated $US25,000 to home. Source: Trinidad Guardian, Feb 2020 Dengue fever is spreading in the Caribbean, and survivors say travellers aren't being warned3/6/2020 TORONTO -- Jeanine Monteiro was back home from her vacation to Cuba for a week when she began to get intense headaches behind her eyes, followed shortly thereafter by strange hallucinations.
The unusual symptoms were the first signs of dengue fever, a potentially deadly disease that has exploded in prevalence in South America and the Caribbean with several tropical countries reporting outbreaks and national health emergencies. But at the time, Monteiro, 42, thought she might just have the flu. Within weeks, her symptoms spiralled out of control. She suffered joint pain and stiffness, and slowly lost her grip on reality. At one point, while in the car with her father after a doctor’s appointment, she struggled to read the pain medication she’d just been prescribed. “My dad kept saying things to me and I remember saying, ‘Are you speaking English?’ And then I said, ‘What is this in my hand?’ And he said, ‘It’s your medication Jeanine. Don’t you remember?’” Monteiro told CTV News from her home in Cambridge, Ont. “That’s the last memory I have.” In the car, Monteiro suffered a seizure and was rushed to the emergency department. Doctors made a shocking discovery: she had suffered multiple organ failures and only had a quarter of her heart function left. She spent 11 days on life support as the medical team tried to figure out the source of her life-threatening condition. “There was a couple days they weren’t sure I was going to make it,” Monteiro said. The answer, it turned out, was a dengue-infected mosquito bite during her recent trip to Cuba. Montero was one of more than 560,000 people in North and South America to contract dengue fever in 2018. Those numbers skyrocketed in 2019 to 3.1 million cases – more than five times the previous year’s caseload. The problem is widespread. Argentina is currently reporting a dengue fever outbreak, and emergencies have been declared in Honduras, Brazil, Jamaica and Paraguay. Recently, Paraguay’s president, Mario Abdo Benitez, contracted the virus and was ordered to rest. But travellers such as Monteiro said they had no idea just how prevalent – and how dangerous – dengue fever could be until they contracted the illness themselves. “That was my 18th time to Cuba, and I felt very safe going there,” Monteiro said. Even after she recovered, dengue fever has had a lasting effect on Monteiro’s health. The illness triggered an autoimmune disease, scleroderma, that was lying dormant in her system. She also lives with kidney disease and is unable to work. “It’s devastated my life,” she said. “Besides losing my career that I worked very hard to have, I was pretty healthy before all of this.” Last month, Jodie Dicks, a 26-year-old woman from Toronto, contracted dengue fever while attending her friend’s destination wedding in Jamaica. Less than a week later, she suffered multiple heart attacks and died in her mother’s arms in a Florida medical centre. Dicks’ death has drawn new attention to the disease, for which there is no vaccine available in Canada. CTV News spoke to three survivors who all said that Canadian travellers are not being given enough information about the virus. When Monteiro learned of the young woman’s death, she said she immediately wanted to reach out to Dicks’ parents and offer her condolences. “I think they’re feeling the same as me. They’re angry that there was no information about this. There was no preparation or warning,” she said. “People need to know that this is happening. You might not hear about it often, it might be rare, but it’s happening, and it’s happening in all the most popular vacation spots.” WHAT IS DENGUE FEVER? Dengue fever is primarily spread by mosquitos. Symptoms include a sudden high fever, rash, nausea, swollen glands and pain in the bones, joints and eyes. The federal government says travellers are at risk when travelling to countries where dengue fever is present. According to the World Health Organization, more than 40 per cent of the world’s population lives in areas where dengue can be transmitted. Travel agents in Canada are encouraged, though not required, to warn travellers of such risks, according to the Association of Canadian Travel Agencies. But what many people may not know about dengue fever is that the illness is potentially much more dangerous if a person contracts the virus more than once. That means frequent fliers to dengue-affected countries could be at greater risk. “If you are infected once, you're actually at a set-up for a really bad outcome the second time when you are hit with a different strain,” said infectious diseases specialist Dr. Neil Rau. Monteiro said that, due to the severity of her illness, there is a “big possibility” that she contracted dengue fever before. On an earlier trip to Jamaica she contracted flu-like symptoms on the third day of the trip and suffered lasting symptoms for weeks. After being prescribed antibiotics, she got better. “It never occurred to me until I started reading and researching this disease and found out that it’s very possible that I was bitten once before,” she said. “A lightbulb kind of went off.” It’s a situation Arletta Doroszuk is familiar with. The 50-year-old from Courtice, Ont. travelled to the Bahamas in 2011 and, after a few days of arriving home, suffered from a high fever and severe pain in her hands. Doroszuk visited her doctor several times and, after the condition worsened, she was eventually tested for dengue fever. The tests came back positive. Nine years after that trip, she hasn’t travelled south again. She’s afraid of what might happen if she contracts dengue a second time. “I’m just afraid I might get (the virus again) and I will not be so lucky,” she said. Her advice for travellers: pack bug repellent and research your travel destination to see if dengue fever is present. Another woman, Carla Radke from Winnipeg, travelled to the Mexican community of Guayabitos north of Puerto Vallarta for a three-month vacation with her husband. She said her hotel sprayed for mosquitoes, but she still ended up suffering from pain behind her eyes and aching muscles -- both symptoms of the illness. She was sick for nine days and, over the coming months, lost nearly 100 lbs. She was shocked when she found out she had dengue fever. “I never thought of dengue. I only thought of Zika. To me, dengue is like an old thing...Zika was newer, and that was on my mind,” she said. UNDERSTANDING THE RISK Jodie Dicks’ mother, Christine Boissoin, and stepfather, Randy Boissoin, said they want to make sure that their daughter did not die “in vain.” They are now speaking out in hopes of educating other Canadians about the risks of dengue fever. They say the government’s warnings are not easy to find, and that not enough travellers are aware of the problem. “Jodie is not here with us now -- this isn’t a one-off. My Lord, people need the information,” Ryan Boissoin said. “I would say just look at our story. We have a daughter who didn’t come home, and if you don’t think it isn’t a potential reality, you are sadly mistaken.” Representatives from the Tobago Tourism Agency Limited and stakeholders from the island’s tourism industry at WTM London 2019. Arrivals from the UK market saw an increase of 6.7% in 2019 over 2018. Tobago’s tourism industry is experiencing a momentous breakthrough as the destination recorded the highest increase in international stayover arrivals to the island in nine (9) years. At the end of December 2019, statistics revealed that there were 19,542 international stayover arrivals to Tobago for the year - an 8.2% increase over 2018.
Furthermore, 2020 arrival figures for Tobago already indicate a continued upward trajectory in stayover arrivals for the island, as January 2020 figures show a 21.8% increase over January 2019 - 2,805 stayover arrivals this year as compared to 2,303 last year. Commenting on the recent milestone in Tobago’s journey to a rejuvenated tourism industry, CEO of the Tobago Tourism Agency Limited, Mr. Louis Lewis, stated: “The rebranding of Destination Tobago as Tobago Beyond: unspoilt, untouched, undiscovered, as well as a new Go To Market strategy unveiled by the Agency in 2018, was the catalyst for positive performance in Tobago’s tourism sector. The renewed brand identity has proven to resonate well with trade partners and consumers alike in Tobago’s source markets, and complemented TTAL’s award-winning marketing campaign crafted to create positive impressions of the destination, and convert those impressions to bookings. These successes were only made possible through collaboration with the island’s stakeholders.” The performance of the Canadian market last year was a significant factor in the overall growth recorded. Canada was identified by the Tobago Tourism Agency Limited as one of the new growth markets for destination Tobago in 2017 when the organisation was established. By December 2018, TTAL successfully negotiated direct airlift from Canada to Tobago for the first time in the island’s history, engaging leisure carrier Sunwing Airlines which was responsible for the majority of Canadian visitors to Tobago in 2019. Canadian journalists enjoy a trek through the rainforest during a press trip hosted by TTAL from January 30 to February 3, 2020 Negotiating airlift was only the first step in ensuring growth from the Canadian market. In order to stimulate awareness and interest in Tobago, and to create a demand for travel, TTAL worked assiduously to promote destination Tobago in Canada and raise awareness about the available flight options to the destination. In addition to growth from the Canada market in 2019, Germany stayover arrivals also increased by 12% and arrivals from the UK market saw an increase of 6.7%. The Tobago Tourism Agency Limited is continuing to build upon the success illustrated in 2019, by ensuring that their strategic marketing efforts continue into 2020 and beyond, complemented by product development initiatives to enhance the on-island experience for visitors. Source: Tobago Tourist Board, Feb 2020 Tourism Minister Randall Mitchell said he was not surprised Pigeon Point was named in the world's 50 best beaches by international monthly magazine Marie Claire. “The high ranking of Pigeon Point Beach as one of the world’s most exotic and beautiful beaches comes as no surprise to me or to any of us in the tourism sector," he said. In a recent article on marieclaire.com Pigeon Point was listed eighth in the 50 best beaches in the world, though the article did not state there was a ranking of the beaches. The caption read "Even the palm trees in the Republic of Trinidad and Tobago are relaxed." Mitchell in a message to Newsday said that Pigeon Point is "certainly regarded as the most iconic and beautiful in all of Trinidad and Tobago. And there is more beauty still to behold in the other idyllic, serene, and peaceful beaches in the undiscovered paradise that is Tobago. Englishman’s bay, Back bay, Pirate’s Bay, Speyside, Castara to name a few." He said together with the Tobago House of Assembly and the Tobago Tourism Agency Government is actively trying to attract more and more visitors to experience the awesome beauty that lies in Tobago. "To do that means we must work on airlift and offer a welcoming and an uncomplicated business environment to those integrated hotel operators wishing to set up in Tobago. "Such as Apple Leisure Group and the Sunwing Group who all are integrated with the airlift required to bring visitors to our shores. We are excited by the interest and commitment by those huge tourism players." He added: "It is unfortunate the circumstances of the Sandals withdrawal as they too had a tremendous pulling power to draw visitors to experiences the beautiful paradise that we are fortunate to call home." The marieclaire.com list included beaches from Florida and California in the US, Greece, Cambodia, Seychelles, Philippines, Indonesia, Mexico, Spain and there were seven other Caribbean beaches: Shoal Bay East, Anguilla; Eagle Beach, Aruba; Harrismith Beach, Barbados; Cas Abao, Curaçao; Seven Mile Beach, Grand Caymans; Reduit Beach, St Lucia; and Trunk Bay, St John, US Virgin Islands. In July 2017, Pigeon Point Beach was ranked 98 of the world's 100 best beaches by CNN.com. The website said "Pigeon Point is a literal representation of the Caribbean beach ideal, right down to the charming old lady who sells soursop ice cream by the pound" and described the highlight as the thatched-roofed jetty "possibly the most photographed jetty in the world". Pigeon Point Beach is also rated 4.5 from 1,222 reviews on Tripadvisor.com and number 17 of 174 things to do in Tobago. Source: Newsday, Feb 5, 2020. Tobago's magic is captured spectacularly in a three minutes and 10-second film featured on National Geographic.
The video is a result of a collaboration with the Tobago Tourism Agency Ltd (TTAL) and is featured in the latest edition of world renowned National Geographic magazine. It showcases eloquently the countless aspects of Tobago’s unique and jaw-dropping environmental attraction and boldly declares, "There is no comparison to beauty." Introduced with a quartet of concise but engaging reports the National Geographic writer directs readers to what she describes as the seven most beautiful places in Tobago including Argyle Waterfalls, Flagstaff Hill and Englishman’s Bay. A compulsory expedition through the hiking trails of the world’s oldest protected rainforest to get up close and personal with the hundreds of species of birds and other wildlife must also be on the to-do list of visitors; and as well as lazing on the many beaches highlighted we’re also reminded of watersports and bioluminescence trips to No Man’s Land. Focusing on the island’s recent and longtime cookery influences and the culinary skills which typify dirt oven baking and the many variations of dasheen also entice the traveller tempted by food as part of the rest and relaxation package. The magazine’s web edition also showcases an impressive promotional film titled Tobago: Full of Life, documenting the island’s many charms and beauty. Narrated by local voices the atmospheric documentary shares panoramic views of both the Caribbean and Atlantic coasts and beaches, together with aerial shots of familiar landmarks and depictions of Tobagonian life. Viewers are given a snippet of the beauty and lush scenery of the rainforest, reefs, aquatic life and village festivals. Talking about the collaboration with the National Geographic Magazine as part of the Tobago Beyond marketing campaign TTAL CEO Louis Lewis said the partnership will open tourism doors for the island. “National Geographic are known as a travel magazine [which] has a close association with eco-adventurers, and people trust their content. The TTAL wanted to pursue an alliance with them to put us in the mainstream [and] where the crème de la crème [of tourists and world travellers] would be attracted to Tobago as environmentally beautiful and where our people are living in harmony with nature – those aspects are what attracts visitors,” he said. Believing this type of joint work to be beneficial, Louis lauded the efficacy of the TTAL promotional campaign which he announced had achieved thousands of views since initial publication in early January. “We wanted to ensure that we are attractive and engaging for clientele that appreciate the product that is Tobago. We are creating a viral promotion and the content is published on a site of trusted authenticity. It is for us to convert these views into a motivation to travel here, and that also results in increases in arrivals.” Acknowledging the competitive Caribbean tourism market, Lewis said progress could be seen with the 20 per cent increase in tourist arrivals in the first month of this year. As to the coming months, he said TTAL will maintain a robust approach. “Continuing to be strategic and innovative and to work more closely with hotel and property owners so positive impressions from this type of publicity can be converted into new and innovative sales.” Copy and paste this URL into your browser to watch the film: https://www.nationalgeographic.co.uk/travel/2019/12/tobago-full-life#vpcp |
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